ORANGE COUNTY CONVENTION CENTER ADVERTISING
The Orange County Convention Center is enormous. So are the shows that fill it. And once tens of thousands of attendees pour out of the building, the media opportunity does not politely stop at the front door.
Kween Cab puts branded pedicabs, sponsored rides, mobile OOH, sampling, and street teams into the convention traffic surrounding OCCC and International Drive. We help exhibitors, sponsors, and agencies stay visible between the show floor, hotels, restaurants, dinners, meetings, and everything attendees do after they finally escape the fluorescent lighting.
THE SHOW IS BIG. THE OPPORTUNITY IS BIGGER.
That is what makes Orlando different. A veterinary conference, a comic convention, a global attractions expo, a golf industry gathering, and a beauty show can all take over the same campus and create completely different street-level opportunities.
The right campaign should change with the show. A consumer brand at MEGACON should not look or behave like an enterprise technology campaign at SAP Sapphire. A golf brand at PGA Show does not need the same street strategy as a pet company at Global Pet Expo.
So we do not sell one generic “convention package.” We look at the audience, the show footprint, the surrounding hotels, the pedestrian flow, and what the brand actually wants people to do.
THE BIG SHOWS AT OCCC
180,000+ fans | 1,000+ exhibitors
One of the biggest consumer events in the Southeast turns the OCCC and surrounding International Drive corridor into a four-day wall of fandom. For entertainment, gaming, beverage, telecom, apparel, collectibles, and consumer brands, this is not subtle foot traffic. It is a moving audience with a reason to notice something fun. Branded pedicabs, sponsored rides, QR activations, and sampling can all work here.
38,520 verified attendees in 2025 | 1,100+ exhibitors
IAAPA is one of Orlando’s signature trade shows and one of the clearest fits for Kween Cab. The audience is international, the exhibitor count is massive, and the show spills into hotels, restaurants, meetings, and evening events across the convention district. A booth gets you onto the floor. A pedicab campaign keeps the brand working outside it. IAAPA is expanding across the North, South, and West concourses in 2026, making the surrounding movement even more valuable.
54,500+ visits in 2026
Beauty is visual, social, product-driven, and built for activation. Premiere brings tens of thousands of beauty professionals and students into OCCC, which makes the surrounding district a natural place for branded rides, sampling, product drops, creator-facing moments, and high-visibility mobile OOH. If the product photographs well and people can actually try it, even better.
51,000+ expected in 2027 | 2,200 exhibitors
NPE is the largest plastics trade show in the Americas and takes over an enormous amount of the OCCC campus. This is a B2B audience with serious budgets, long show days, and heavy hotel-to-hall movement. That creates a very different opportunity from a consumer event: useful sponsored transportation, high-frequency visibility, and targeted brand presence around a concentrated professional audience.
34,000+ industry professionals in 2026
The PGA Show brings manufacturers, retailers, operators, media, golf professionals, and brand partners from around the world to Orlando. It is a natural environment for premium sponsored rides, hospitality-driven campaigns, equipment brands, beverage brands, travel, financial services, and other advertisers that want to reach the business side of golf without relying only on booth traffic.
Nearly 30,000 attendees in 2025
VMX is one of the largest veterinary gatherings in the world. That means a concentrated professional audience plus a dense ecosystem of pharmaceutical, nutrition, diagnostics, technology, insurance, pet-care, and consumer brands. Sponsored rides and street-level visibility can extend those campaigns beyond the expo hall and into the hotel and dining corridor.
22,000+ registered | 1,200+ exhibiting companies
Global Pet Expo fills OCCC with retailers, distributors, manufacturers, media, and pet-industry brands. The audience is commercial, the category is highly brandable, and the show has enough scale to justify a dedicated street-level campaign around the venue and nearby hotels.
Just under 12,000 attendees in 2026 | 540+ exhibitors
The world’s largest sportfishing trade show returns to Orlando every year. The audience is specialized but valuable: retailers, wholesalers, manufacturers, reps, media, and outdoor-industry buyers. For fishing, outdoor, apparel, marine, beverage, and adjacent brands, this is a concentrated market with clear commercial intent.
600+ exhibiting brands | 6,000+ pre-registered buyers for September 2026
Surf Expo has been part of Orlando’s trade-show rhythm for decades and is an especially good fit for visible street-level media. Surf, outdoor, resort, swim, boutique, footwear, gift, and coastal-lifestyle brands already think visually. Branded rides, sampling, creator-facing moments, and mobile OOH can carry that energy beyond the West Concourse.
20,000+ professionals expected in 2026 | 1,000+ exhibitors
Produce and floral may not scream “pedicab campaign” at first glance, but the scale and buyer concentration are real. Retail buyers, growers, importers, exporters, packaging companies, food-safety teams, and technology vendors all converge in Orlando, creating a large B2B audience moving between the hall, hotels, meetings, dinners, and evening events.
9,000+ registrations reported in 2025 | 450+ solution providers
FETC brings school-system leaders, technology decision-makers, vendors, and education brands together in Orlando. For edtech companies competing in a crowded expo environment, mobile OOH and sponsored rides create another way to stay visible after attendees leave the show floor.
11,000+ in-person attendees reported in 2025
Enterprise technology may not sound like the obvious place for pedicabs until thousands of attendees start moving between OCCC, hotels, partner events, dinners, and private meetings. Then it makes perfect sense. Sponsored rides and branded vehicles can turn a software company, partner, or exhibitor into the brand that made somebody’s day slightly easier.
35,707 registrants in 2026 | returns to Orlando in 2027
InfoComm rotates between Las Vegas and Orlando and brings the professional AV world back to OCCC in 2027. AV, displays, collaboration, broadcast, staging, lighting, and experiential technology are already visually competitive categories. Street-level mobile media gives exhibitors another place to be seen after attendees leave the show floor.
9,000+ combined competition entries in 2025
It is not a traditional trade show, but it is a major OCCC event with a highly defined audience and obvious sponsor categories. Pet food, veterinary products, insurance, grooming, travel, consumer goods, and lifestyle brands all have reasons to care about this crowd.
And that is not the whole calendar. OCCC also hosts major rotating conferences, association meetings, industry shows, corporate events, and public events throughout the year. The point is not to build a phone book of every event that rents a hall. The point is to identify the shows where a street-level campaign can actually earn its keep.
WHY THE STREET AROUND OCCC MATTERS
The OCCC campus is surrounded by hotels, restaurants, meeting space, entertainment, rideshare activity, and International Drive traffic. Attendees repeatedly move between those destinations before the show, during breaks, after the floor closes, and again at night.
That is the useful part. A pedicab can move with the audience instead of waiting for the audience to pass one fixed media placement. Vehicles can circulate, stage near useful pickup points, reposition as traffic changes, and provide branded rides where the walk is just long enough to become annoying.
Orlando is not theoretical territory for us. Kween Cab has worked around the Orange County Convention Center and International Drive corridor for years. We know the difference between what looks good on a map and what people actually do once the show lets out.
WHAT A CAMPAIGN CAN ACTUALLY DO
MOBILE OOH — Brand the pedicabs and keep the message moving through convention traffic, hotels, restaurants, and the surrounding district.
SPONSORED RIDES — Give attendees complimentary transportation and make the advertiser the reason their walk just got shorter.
STREET TEAMS + SAMPLING — Put product, promotional material, QR codes, or brand ambassadors into the pedestrian flow around the show.
DRIVER BRANDING + TALKING POINTS — Extend the campaign beyond the vehicle and give the people operating it a clear role in the activation.
ROUTE + PROOF-OF-PERFORMANCE REPORTING — Depending on the campaign, document route activity, ride counts, photos, activation notes, and other useful post-campaign reporting.
FOR EXHIBITORS
An exhibitor can spend heavily to build a beautiful booth and still disappear the moment an attendee walks into the concourse. Pedicab advertising extends that investment into the rest of the convention day.
The right campaign can create visibility before attendees arrive, useful transportation during the event, and another touchpoint when the crowd heads toward dinner, meetings, or the hotel. The brand gets more life outside the footprint it rented inside.
FOR AGENCIES + SPONSORS
If you already have the creative, media strategy, sponsorship, experiential concept, or event plan, Kween Cab can plug into it. We can handle the pedicabs, drivers, routing, local operating realities, deployment, and on-the-ground execution around the convention district.
If the campaign is still just an objective and a date on the calendar, we can help shape the mobile OOH and sponsored-ride piece around the actual show environment.
PLANNING A CAMPAIGN AT OCCC?
Send us the convention, dates, audience, and campaign objective. We can help determine the right fleet size, branding approach, operating footprint, sponsored-ride structure, and supporting activation elements.
If you are exhibiting at IAAPA, MEGACON, PGA Show, Premiere Orlando, Global Pet Expo, VMX, NPE, ICAST, Surf Expo, Global Produce & Floral Show, FETC, SAP Sapphire, InfoComm, or another major OCCC event, we can build the street-level piece around the show instead of pretending every convention behaves the same way.
