Set in Zilker park approximately one mile from downtown Austin, ACL presents a long walk for attendees to return to the city and/or find transportation. Due to this fact, pedicabs have become one of the most practical and preferable modes of transportation during ACL, not only to transport attendees back to downtown Austin, but to bring event-goers to rideshare pickups, bus depots, and Airbnb’s in local neighborhoods. An effective Mobile billboard campaign during Austin City Limits stands out in the crowd and leaves a positive impression given the high regard and appreciation attendees have for pedicabs during the event.
